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Posts on ‘January 21st, 2010’

The Perils of Ignoring Social Media

A social media consultant tells us of his client – the owner of a small restaurant – who’s foray into social media wasn’t what you would call “positive.” It seems a customer of the eatery experienced some bad service at the place, and told his Twitter followers. I’ll let Media Badger tell you [...]

Pepsi To Bet $20M on Social Media

After 23 years of advertising on the biggest broadcast of the year, Pepsi has decided to skip the Super Bowl and spend $20M on a Social Media Campaign.
They want to have a positive impact in your community, and want your ideas on to do just that. Each month, users will vote on the best [...]